A Blog only works if it takes care of certain thing..
It must reflect who you are
It must be easy to navigate
It must solve problems for a particular group of people we call the target market..
It truly must represent you.. and show you as someone they can count on to help them..
It must show people what to do next in other words the call to action..
If you look around this blog right now..
You will find all of those elements on it..
1 – Organization showing where things are and how to find things remember if the blog is just about some product.. its not going to help you.. That is what most refer to as spamming.. I wrote a post about that recently and you can read about it here
2 – Know what attracts your particular audience.. in other words make sure that there is content that helps them and attracts them.. Read more about that here
3 – Make sure you understand the do’s and don’t and what will create an effective blog Read more here
4 – Take the time to set it up so that it is easy to navigate.. I wrote about that here
5 – And most important totally understand why and what your blog is about I wrote about that here
One point to keep in mind.. there are millions of blogs out there..
What do you do on yours that makes them want to stay?